There’s no doubt about it – social networking sites are now a major part of our lives and are used by millions on a daily basis for a wide range of reasons. From sharing photos to catching up with our friends, it seems we really can’t get enough social networking action.

But while social networking sites such as Facebook and Twitter boast tens of millions of users, it seems business networking sites haven’t fared that well in comparison. While LinkedIn has an impressive 3 million UK members and 60 million users worldwide, these figures pale into insignificance when you compare them to Facebook’s 23 million UK users and 300 million users worldwide. But could that all be about to change? Many experts think so! (more…)